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Thread: What is CPA, CPM, CPL?

          
  1. 12-15-2011, 07:45 PM #1
    Dave
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    What is CPA, CPM, CPL?

    Hi,

    I don't know about these , what are these and their scope?

    thanks,
    Dave
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  2. 12-15-2011, 08:00 PM #2
    Charles
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    CPA = Cost Per Action

    CPM = Cost Per Thousand Impressions

    CPL = Cost Per Lead

    They are generally used in Internet marketing.
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  3. 12-16-2011, 05:46 PM #3
    Edwin
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    CPM only applies to paid traffic. But other to applies to lead generation and sales.. :-)
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